Check out the FAQs below to see if we have the answer. If not, please reach out!
How does the Relay Marketplace work?
Once you signup for Relay, you instantly get access to the Relay Marketplace. We've combined a powerful suite of tools with a wealth of industry experts. There's a lot to building engagement and your online presence, so we brought together teams with deep expertise in SEO, digital ads (Facebook, Instagram, Google), and more. With the click of a button, you can get access to these teams and deploy them on your next big campaign. Scale quickly, without the need to hire anyone. *Note, these services have additional costs to them, but are provided at a deep discount over the industry average due to the depth of our network.
Why is Reputation Management and online review monitoring important?
With over 33 million local reviews on Yelp alone, it’s clear that customers are sharing their opinions online. Seventy-two percent of consumers say they trust online reviews as much as personal referrals, so whether it’s a testimonial, a detailed article on someone’s blog, or an offhand comment on Twitter, people are now chatting 24/7. It's vital that your church is aware of what's being said.
How does Advertising Intelligence work?
Advertising Intelligence brings your ad campaigns under one roof so you can see what’s working across various platforms. Uncover recipes behind rockstar campaigns, pinpoint what’s working, and use automation to stay on top of reporting. Manual reporting is time-consuming and not scalable. Use Advertising Intelligence to consolidate reporting from: Google Search Ads, Google Display Ads, YouTube Ads, Google Shopping Ads, Gmail Ads, Facebook Ads, Instagram Ads, Messenger Ads, and Audience Network Ads.
What's included in Advertising Intelligence Advanced Reporting?
Advanced reporting gives you a full campaign data table, so you can compare ad campaigns in-depth and under one roof to determine what is working. All data is in real-time, so you always have access to the most recent information on ad campaigns. You get access to reporting from: Google Search Ads, Google Display Ads, YouTube Ads, Google Shopping Ads, Gmail Ads, Facebook Ads, Instagram Ads, Messenger Ads, and Audience Network Ads.
What is Listing Builder?
Listing Builder gets you started on the road to improved listings. It gives you one convenient location to input all your church's information (address, service times, phone number, etc.) and then automatically distributes them to Google My Business, Facebook, Instagram, and Twitter.
Why is it important for me to have a mobile optimized listing?
For SEO, priority is given to good customer experience on mobile devices. Consumers will use mobile devices to find desired goods or services and will generally begin these searches with a category or brand search. For example, searching on their phone for "churches," which will use their location to automatically search for churches near them. In these searches, the user’s intent is generally heavily skewed toward proximity and location. So search engines generally deliver the closest locations and it is therefore important that location information is crawlable, is displayed on each page, and is in meta-data and keywords.
What is Listing Distribution?
Listing Distribution submits your church's information to the main data aggregators: Neustar/Localeze, Acxiom, Infogroup, and Factual.Over time, hundreds of directories will reference these aggregators to collect data and create accurate listings based on your submitted information. This includes search engines, navigation systems, voice search, mobile apps, and even offline sources like telephone books and government records.When multiple sources have consistent business data, two outcomes occur: 1) Google’s WebCrawler finds the same information in multiple places and adds more confidence to their data about you. 2) Good backlinks are created with more referring sources to your’ website creating better SEO.
What is a data aggregator (used in Listing Distribution)?
Data aggregators gather consumer and business data and provide it to hundreds of listing directories, review sites, search engines, and more. They also power sophisticated modern applications such as Apple’s Siri and personal navigation systems.
How often are listings sent to the data aggregators?
When a listing is created or modified in our system, the information is sent within 24 hours. The data aggregators receive this data and provide us with confirmation within 6-8 weeks. We also refresh your listing data once every week to ensure that aggregators always have the most accurate version of your listing.
What is Listing Sync Pro?
Listing Sync Pro combines everything in Listing Builder and Listing Distribution, while also introducing the ability to publish instantaneously to a large list go high traffic sources. It also provides you with a list of missing or inaccurate listings, giving you confidence that the right information is showing up in all the right places.